One of the most affordable website design Sydney is to get a readymade theme and use it for your website. Your website design company may have some themes that you can choose from. They may even advise you on the best theme depending on your needs. There are both free and paid options out there and even if you choose them, you will need a website designer to customise your theme. Themes provide the overall feel, look and style of your website, including things such as layout, colour scheme and style elements. The theme of your website theme represents your brand and has an impact on the user experience.
Keep it simple
You should keep it simple when choosing a theme. A few years ago, websites were loud and companies wanted fancy features, flash animation and other things. Now people consider minimalistic approaches. Too busy websites take users away from the call to action and they are hard to navigate on mobile devices.
Developer support
This is something that very few people take into consideration when choosing a theme. It is rare that you will install a website theme and not have to customise it and make updates as it changes and advances, which could be due to changes in security issues. You should anticipate updates to keep your theme in working condition.
Most themes have information about the website designers that designed them and updates that can be released for each theme. You need to pay attention to this critical information when choosing a theme. You should also read customer reviews as they can give you insights into how good the developer support is.
Updates indicate that the developer is always making updates to make their theme better. Some of the most popular themes are updated all the time.
Mobile readiness
Nearly all popular website themes are responsive. However, that does not guarantee an excellent mobile experience. Some websites pass Google’s mobile test but provide a poor user experience that they become worthless on small screens when it comes to conversion potential. You should, therefore, choose a theme that is adaptive and built with conversion in mind.
Available apps, plugins and extensions
It is rare that you’ll run a website theme in the stock version – you’ll customise the feel and look of the theme to match your brand and add special features that enhance the user experience and convert more traffic into sales. You should know what platforms are best for your company before exploring the available themes and once a decision is made, you can begin exploring other add-ons.
Cross-browser compatibility
Testing your theme on popular browsers is very important, especially if you are considering using a theme that has not been updated recently. There are a lot of browsers, devices and operating systems being used and hiring an affordable website design Sydney service to test your theme ensures that the theme will provide the same functionality and user experience for everyone. There are a lot of resources and free tools available that offer a free trial.
