It is one thing to plan classical music concerts in Orange County and another thing to plan successful gig concerts. Planning a gig involves a lot of things. You can plan a gig, spend a lot of money hiring a venue and the best choir in town but end up with a very small crowd attending the show. In such cases, no one will refund your money and you will have a bad reputation. It is therefore important to plan properly to ensure your gig is successful. Here are some effective steps for planning a concert.
Come up with a concept
You need to make your concert an event and not just a performance. At most music concerts activity is limited to waiting, watching music, purchasing drinks and merchandise. It is therefore important to plan other things for your audience to do when they attend the event. You should give the evening a good purpose. You should know whether there is a cause or a mission for the event. Convert attendees to fans. Give people another reason to come back to the next event you plan. Furthermore, the media will be very impressed if you do something extraordinary; something nobody has ever done to market your event. You need to ensure more people come out every time you have an event.
You can have branded concert series. Four events in a year and make every concert bigger than the previous. You will need to plan for marketing as well. Plan to play regional music classic concert so that you do not overplay your home market. You need to work hard to increase your turnout every time you return to the markets. Build your fan base through interaction at the merch table.
Choose your location, venue and time
You should consider the size of your venue, your location and costs to rent the venue. You can choose an outdoor venue but it is important to remember that outdoor venues are very challenging because of the extra weather considerations and production costs. Developing artists should set a reasonable ticket price. It is important to understand that high ticket prices can damage your concert turnout.
Come up with a budget
You will need careful planning and a thorough budget to ensure you do not mess up your concert. By planning properly and promoting your event, you are putting the outcome in your hands. You will have full control and can plan for any problems that may arise. You should first determine what the financial goal is. You need to know whether the concert will be for charity or profit. Some things to consider in your budget and planning are the number of bands, the venue rental fee, the staff costs, how the venue makes money, advertising costs, if there is a ticketing company, cost to manufacture merchandise and so on.
Avoid these mistakes
When planning classical music concerts Orange County, it is important to avoid estimating the number of tickets sold and multiplying by the price. You should add up your expenses and work backwards. Take your expenses and profit and determine the amount you need to set for tickets.
